apps / 405905004
first direct
Finance
first direct · Finance · Free · US storefront
- rating
- 4.9 ★
- ratings
- 1.9K
- updated
- Jul 14, 2026
- released
- May 31, 2017
v5.20.0
visible word pool · 3 words
title 12/30 chars · subtitle 7/30 chars
App Store search indexes the title and subtitle together with the hidden 100-character keyword field as one combined pool: any phrase assembled from those words can rank. These are the words of first direct's pool that are public — the keyword field is not exposed by any API.
from the listing
Your everyday just got a whole lot easier. Even better banking has arrived. At the coffee shop, deciding if it’s a skinny soy latte or a cup of tea. In a taxi stuck in traffic, wondering how much you’ve saved for your trip to Machu Picchu. On a rollercoaster, planning the decorations for your dog’s third birthday party… Wherever you are, whatever you’re doing, our new and improved mobile app makes banking even simpler. From checking your balances and viewing transactions to…
latest US reviews
★★★★★
Excellent
Have been with FD for over 28 years and have never wanted to elsewhere excellent service
— Mgmtrader
★★★★★
Can’t put in my mobile phone number
I tried using multiple uk phone numbers and none workef as it wouldn’t let me type the full number in when trying to register for a new account
— Its_levi4((&(5&587
★★★★★
Pressure
I use my First Direct account regularly though do not make many transactions. Today I got a rude email telling me to use my account or it will become “Inactive” so I transferred some money between accounts. If my account becomes “Inactive” then I will move my money elsewhere.…
— Cfn64
Newest first, from Apple's public reviews feed. Agents can pull hundreds per storefront with the reviews tool.
Where does it rank? Chart position is one signal — most installs come from keyword search. Check where first direct ranks for any keyword, free, with the rank checker.
this page is one tool call
{ "tool": "app", "arguments": { "appId": 405905004, "countries": [ "US" ], "subtitle": true } }
The app tool returns this listing as stable JSON for any storefront — one of thirteen ASO tools your agent gets over MCP. Get a free key.